Marketing Made
Simple
Helping service-based business owners find clarity, calm, and confidence in marketing without feeling overwhelmed.
Marketing that feels human, not salesy
Story-led, empathy-first marketing for service-based business owners who want to attract the right clients by sharing their story, not forcing themselves into uncomfortable sales tactics.
You don’t need to be louder.
You don’t need to post every day.
You just need marketing that sounds like you and works quietly in the background.
There is another way to market
Marketing doesn’t have to rely on pressure or performance.
When your marketing is rooted in your personal journey, values, and lived experience, it becomes easier to talk about what you do and easier for the right people to connect with you.
Story-led marketing allows you to build trust, not by shouting louder, but by being recognisable.
Why story-led marketing works
Over the past 14 years, I’ve worked with hundreds of people to shape and refine their words, from CVs and cover letters to LinkedIn profiles, website home pages and website pages, as well as social posts, email campaigns and flyers.
Through personal brand marketing and business storytelling, I’ve learned how to draw out the most meaningful parts of someone’s personal journey and turn them into clear, compelling stories. Stories that help people feel understood, build trust, and inspire them not just to connect, but to follow, engage, and choose to work with you.
Let’s work with your story
Let’s work with your story and help you attract people you genuinely inspire.
Let’s use your story to build marketing that attracts people you inspire and want to work with you.
Storytelling Marketing
The Story Spark - Build your brand
by telling your story that already lives
in your business. A short, supportive programme for business owners who want to explore story-led marketing and brand clarity before committing
to deeper work. £245
The Story Within - This is the core, hands-on, transformational work we do with clients. It combines brand story development, empathy-led marketing, and automating systems.
So, your business grows sustainably. Prices start from: £445
Virtual Assistant Services
Complete support for social media, content creation, admin tasks, and systems setup.
VA Starter Pack: £125
Ad-Hoc Rate: £25/hour
10 Hours/Month: £220
CV Writing & LinkedIn
Tailored CVs, enhanced LinkedIn profiles written around your story, knowledge and experience.
Professional CV Writing - from £120
LinkedIn Optimisation from £99
Interview Coaching - from £99
Virtual Assistance Starter Pack
The 5-Hour VA Starter Pack - £125
If your to-do list is bursting but you don’t feel ready for a full-time VA, the VA Starter Pack is the perfect way to get targeted help where you need it most, no pressure, no overwhelm.
This 5-hour flexible support pack is ideal for getting things off your plate fast. You choose what we focus on, and I’ll step in quietly and calmly to move things forward, so you can breathe again.
🧰 What You Can Use Your 5 Hours For:
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Tidying up and scheduling your social media content
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Organising your inbox, diary, or client onboarding
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Uploading and formatting blogs or newsletters
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Setting up a simple system (like email templates or auto-replies)
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Getting Canva designs or PDFs prepped for sharing
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Light admin, content repurposing, or project follow-up
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Launch support or webinar admin
🤍 Perfect For You If...
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You're spending too much time in your business instead of on it
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You’re not ready to hire a full-time VA, but you do need support
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You just need a few things sorted now so you can get back on track
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You want to try working with a VA without a big leap or retainer
"Emma is a true Gem. One of those rare people these days that goes out of her way for her clients"
Darren Tyler Green Arrow Consulting - Cardiff
TESTIMONIALS
"Emma has helped us create a brand that we are really proud of, that not only tells our story but has impact too. Through her marketing coaching, she has also helped us create a marketing strategy and path forward for our content, enabling us to find our voice and showcase the brand, ultimately increasing our chances of success. Thanks for all your hard work, Emma, and the continued support." Sean -East Quay Brewing Co - Norfolk
Not quite ready to dive in? Start with this free guide:
📘 30 Content Prompts to Attract Your Dream Clients
✅ No sales tactics
✅ Easy, non-pushy content ideas
✅ Designed for time-poor service providers
Companies I have worked with....
